Every second counts when a child goes missing. Is your team ready?

Code Adam is the missing-child response protocol used in hundreds of locations nationwide. It takes minutes to learn and could change a life. Order your free training kit today to get started.

How It Works

Just five easy-to-learn steps.

The Code Adam response is built around a five-step framework, designed to be remembered under pressure and acted on in seconds.

Step 1 (Preview)

Get a description.

When a child is reported missing, immediately gather key details, and a photo if available.

  • Name, age, gender
  • Hair and eye color
  • Height and weight (approximate)
  • Clothing, including shoes
  • Any special needs or medical conditions, and whether the child is verbal or may respond to their name

What Comes in Your Training Kit

Everything you need to make sure your team is ready when it matters most.

  • Instructional Training Film

    A five-minute scenario-driven walkthrough of the protocol.

  • Code Adam Decals

    Visible reminders for entrances and back-of-house.

  • Wall Poster

    A quick-reference guide for your team.

  • Manager’s Implementation Checklist

    Help make sure your store is ready.

  • Employee Quiz

    Critical thinking questions to test retention.

Order Your Kit

Ready to get started with Code Adam?

Share a little about your workplace and receive a training kit in the mail in 1-3 weeks. No cost. No catch.

About you

A name and an email — that's all we need to start.

Your location

A few quick details so we can tailor your training.

What kind of location is this?

Helps us tailor your training experience to your environment.

Where to send your kit

Physical kit ships USPS within 7 days.

We use this only to ship your kit and stay in touch about Code Adam. View Privacy Policy

Trusted by thousands of workplaces nationwide.

Movie theaters
Movie theaters
Airports
Airports
Stadiums & arenas
Stadiums & arenas
Cruise ships
Cruise ships
Museums
Museums
Hotels
Hotels
Amusement parks
Amusement parks
Shopping malls
Shopping malls
Government facilities
Government facilities
Libraries
Libraries
Retail stores
Retail stores
Outdoor venues
Outdoor venues
Churches
Churches
Train & bus stations
Train & bus stations
Ski resorts
Ski resorts
Hospitals
Hospitals

About Code Adam

Generously funded by NCMEC’s friends at Old Navy.

Since 2010, Old Navy has partnered with NCMEC to help keep children safe by raising awareness, supporting critical programs like Hope Bags, and providing free Child IDs in stores nationwide. Their support helps NCMEC offer Code Adam training and resources to retailers and organizations across the country, while ensuring every Old Navy store is equipped to respond quickly and safely if a child goes missing.

More At OldNavySafety.Com
Code Adam clapperboard logo

Sponsored By

More About NCMEC

Every child deserves a safe childhood.

The National Center for Missing & Exploited Children is a private, non-profit 501(c)(3) corporation whose mission is to help find missing children, reduce child sexual exploitation, and prevent child victimization. NCMEC works with families, victims, private industry, law enforcement, and the public to assist with preventing child abductions, recovering missing children, and providing services to deter and combat child sexual exploitation.

Visit NCMEC.ORG